Broaden marketing and business retention/expansion program to incorporate creative business sector among the targeted industries for identification and recruitment of new business relocation opportunities.
Continue working with industry, trade associations, and education community to position the City as a regional hub for innovation and advocate for the commercialization and integration of emerging technologies into the marketplace.
Work closely with City Council and downtown business leadership to continue the marketing and re-branding of Downtown El Segundo, including the installation of gateway and directional signage and banners.
Update elsegundobusiness.com (aka themostebusinessfriendlycity.com) copy and implement interactive mapping feature to provide enhanced business information, as well as, Downtown El Segundo visitor/shopper access and information services.
Reinforce the City's reputation for cooperation with the business community by providing quality assistance and customer service.